A personalized shopper should be thought of as a true communication tool, capable of strengthening the store's image far beyond its four walls. Discover the To Be Packing method for luxury shoppers.
A luxury shopper doesn't stop communicating when it leaves the store. It continues to do so on the street, in the office, on a home table, whenever someone notices it and recognizes its style. This is its strategic value in retail: it holds a product and extends its narrative, turning a daily gesture into a small moment of brand experience.
In this article you will discover:
- The To Be Packing range: shoppers for every brand identity
- The materials of premium packaging
- Printing methods
- The details that turn a shopper into luxury packaging
- Luxury shoppers in high-end sectors
- Request a consultation with To Be Packing
The To Be Packing range: shoppers for every brand identity
To Be Packing offers several basic models, designed to adapt to different styles and setups. Each shape can be customized in terms of materials, colors, and details, to become one-of-a-kind personalized luxury shoppers.
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Regular |
Trapezio |
Tonda |
Picnic |
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The classic shopper with a rectangular line, available in paper, cotton, or linen, the ideal foundation for those seeking timeless elegance. |
An original shape, capable of standing out right from its profile, enhanced by custom ribbons, handles, and logos. |
Sophisticated and recognizable, with its curved line interrupted only by the base, chosen for those who want to dare with discretion. |
An elegant bucket bag with a drawstring closure, made of velvet, Alcantara, or suede—the softest and most enveloping novelty in the range. |
| DISCOVER REGULAR | DISCOVER TRAPEZIO | DISCOVER TONDA | DISCOVER PICNIC |
Each model stems from an ad-hoc project: To Be Packing works side by side with the client, from the 3D render to the prototype, to ensure that the final shopper truly reflects the brand's identity, even for small-quantity orders.
The materials of premium packaging
Paper, fabric, and hybrid solutions Luxury can be felt by touch even before it is seen. To Be Packing's premium shoppers stem from a selection of fine papers and high-weight cardboards, such as the Sirio, Ispira, and Nettuno lines, available in dozens of colors.
Alongside paper, there is room for leather-mimicking finishes, such as the Pellaq line in the Croco, Glean, and Iguana variants, and fabrics that take the shopper toward more precious territories: the satin of the Setalux and Shantung lines, cotton, linen, all the way to velvet, Alcantara, and suede for the softest and most sophisticated models. Hybrid solutions, which combine paper and fabric into a single bag, make it possible to build ever-changing combinations tailored to every project.
Printing methods: precision and total customization
A precious material deserves a printing method to match. To Be Packing offers several printing methods for paper, fabric, cotton, and Pellaq: hot foil stamping, embossing, digital printing, UV printing, and high-definition screen printing.
The choice of technique depends on the material and the desired effect: an embossed logo on Pellaq paper delivers an almost sculptural sensation to the touch, while digital printing on cotton allows for photographic details and blended colors. In any case, customization remains total, from the format to the single graphic detail.
The details that turn a shopper into luxury packaging
It is often the details that make the difference between an ordinary shopper and a luxury shopper. A rope handle instead of a leather one changes the character of the bag. A metallic or plasticized lamination adds reflections and depth to the surface. Hot foil stamping or embossing turns the logo into a three-dimensional signature, perceptible even before it is read.
Special coatings, such as those on Pellaq papers, also play a precise role: they mimic textures like crocodile skin or smooth leather, adding a level of sophistication that is immediately noticeable as soon as the bag is touched.
Luxury shoppers in high-end sectors
Personalized shoppers have always accompanied the sectors most closely tied to the concept of excellence. In the world of jewelry—where To Be Packing has built its history—the shopper becomes an integral part of the in-store experience, consistent with window displays, boxes, and trays. But the same care is also found in other high-end areas: fashion, luxury automotive, and cosmetics, sectors in which To Be Packing has carried out projects for brands such as Gucci, Gianvito Rossi, Maserati, and Lamborghini.
Request a consultation with To Be Packing
To Be Packing produces its luxury shoppers entirely in Italy, offering a complete service that ranges from design consultation to production and delivery, with quick turnaround times even for the most complex customizations. A single supplier for all packaging needs, from shoppers to complete jewelry store setups.
Contact To Be Packing for a dedicated consultation and discover how to build the shopper that truly represents your brand.
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